Eleven complaints were filed against Meta (formerly Facebook) in European countries on Thursday over proposed changes that would allow the company to use personal data to train its artificial intelligence (AI) models without seeking consent, potentially violating European Union (EU) privacy rules. Advocacy group NOYB (None of Your Business) filed these complaints and has called on national privacy watchdogs to take immediate action to stop Meta from using years of personal posts, private images, or online tracking data for its AI technology. NOYB raised concerns about recent changes in Meta\u2019s privacy policy, which are set to take effect on June 26. The complaints were filed in \u2014 Austria, Belgium, France, Germany, Greece, Italy, Ireland, the Netherlands, Norway, Poland and Spain. \u201cMeta is basically saying that it can use \u2018any data from any source for any purpose and make it available to anyone in the world\u2019, as long as it\u2019s done via \u2018AI technology\u2019. This is clearly the opposite of GDPR compliance,\u201d NOYB founder Max Schrems, said in a statement. \u201cMeta does not say what it will use the data for, so it could either be a simple chatbot, extremely aggressive personalised advertising or even a killer drone. Meta also says that user data can be made available to any \u2018third party\u2019 \u2013 which means anyone in the world,\u201d he added. NOYB has already filed several complaints against Meta and other Big Tech companies for allegedly violating the EU\u2019s General Data Protection Regulation (GDPR). This regulation allows fines of up to 4 per cent of a company\u2019s total global turnover for violations. Meta claims it has a legitimate interest in using users\u2019 data to train and develop its generative AI models and other AI tools, which can be shared with third parties. Schrems mentioned that Europe\u2019s top court had ruled on the issue in 2021. \u201cThe European Court of Justice has already made it clear that Meta has no \u2018legitimate interest\u2019 to override users\u2019 right to data protection when it comes to advertising,\u201d Schrems said. \u201cYet the company is trying to use the same arguments for the training of undefined \u2018AI technology\u2019. It seems that Meta is once again blatantly ignoring the judgements of the CJEU,\u201d he added. NOYB mentioned that it plans to file complaints in the remaining EU Member States in the coming days.<\/p>\n","protected":false},"excerpt":{"rendered":"
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